Von Dutch famous Flying Eyeball logo
No discussion of Von Dutch would be complete without touching on the subject of his famous Flying Eyeball logo.
What's the story behind it?
According to Von Dutch, the flying eyeball originated with the
Macedonian and Egyptian cultures about 5000 years ago.
It was a symbol meaning "the eye in the sky knows all and sees all",
or something like that. Dutch got a hold of this symbol
and modified it into the flyin'eyeball we know of today.
He always believed in reincarnation, and the eyeball,
somehow, was tied to that.
There have been numerous "incarnations" of this design
over the years.
It still remains an icon of the '50s and '60s street rod crowd.
Now ya know!